Hi everyone, my name is Emma, a first time Mum to a little boy, Hunter.

I know first hand life can be busy and you have your hands full 24/7. So, I wanted to help Aussie parents, like myself, become more organised, more comfortable and own products that are easier to carry.

I didn't want to make a baby bag larger, to fit more items.. I simply wanted to make them ALOT easier to use, more stylish, and have multiple pockets so that you are only using ONE bag even when you have multiple children.

Trust me, you'll be surprised how much you can fit in these things :)

Alas, LuxeLittleOne was born. Now it’s Australia’s #1 Luxury Baby Bag, that is waterproof, stylish, has USB charging capabilities AND comes in 5 unisex colours.